- Vel Pitar relaunched Imparte.ro - the charity portal!
Communication Campaigns
Vel Pitar relaunched Imparte.ro - the charity portal!
Vel Pitar relaunched Imparte.ro - the charity portal!
On the 5th of July 2010, Vel Pitar relaunched Imparte.ro - the charity portal. Imparte.ro project is a follow-up of the social campaign "Share it! It's more than a slice of bread." Since it was launched, the community has gathered over 10,000 members - this means that more than 20,000 slices of bread have been donated to those in need. Join us! Together we can prove it's easy! Whether you need help or want to help, Imparte.ro is the right place!
Over a million Romanians buy Vel Pitar sliced bread on a daily basis. This means French Toast is a well-known product for a large number of consumers - hence the idea of the "French Toast. Slices of life." campaign.
Vel Pitar has launched muffins in two varieties: vanilla (70 g) and chocolate (80 g). They are both sweet tasting and nutritious, so they can be eaten and enjoyed by adults and children alike. 
