The Story behind the Vel Pitar name

At the end of the fourteenth century, the high official Vel Pitar is described in the chronicles of the times as "a Boyar ruling over the bakers, who made sure the flour was properly provided and fresh bread was baked daily for the Ruler, Court and Army” (Dimitrie Cantemir, Descriptio Moldaviae). His duties complemented those of the Royal Supplier, who was responsible for the harvest and storage of cereals, and those of the High Steward, who tasted the food before sending it to the royal table.
 
In those times, the rulers of the Romanian States were surrounded by numerous boyars, who played important roles in the court and army's activities – the baker (pitar) insuring that there was plenty of bread baked to the royal family's taste.
 
From daybreak until dusk, the baker supplied the Voievodal Palace with fresh bread that was presented to the ruler only on golden and silver trays and plates and covered with cloth to prevent its growing cold. When the baker visited the royal court, he wore expensive clothes and girded himself with a silk belt, proof of the high respect he had been granted.
 
The Vel Pitar Group has carried on this tradition of well-baked bread, of satisfying the most discerning tastes, in order to bring superb products to Romanian meals.